success guides

Friday, November 13thth – Anthony Lamacchia announced a new position at the monthly company update, the Success Guide. This position is now fully up and running, with four exceptionally experienced people filling the roles.  These Success Guides will work directly with Realtors and act as mentors, helping to increase the already high rate of success for agents who join Lamacchia Realty while also speeding up the rate of success agents have with the company.

‘Lamacchia Realty Will Guide You to Your Success’ was released as the company’s updated Mission Statement in August of 2019 and this new role is another way the company plans on guiding agents towards their successes.  As agents become more knowledgeable, they not only increase their success rate but improve on the services they can provide to their clients.

These four guides will dedicate every day to helping their group of agents gain expertise on the products, services, tools, and systems that Lamacchia Realty offers.  Once Lamacchia Realtors fully take advantage of everything the company offers, their rate of success increases significantly. With these services, along with the immense training, agents begin to master industry techniques, time management, and client relationship building skills so they are able to sell more and provide higher level service.  Client success and agent success is, after all, Lamacchia Realty’s mission.

“If you want to have a successful real estate brokerage you have to make agents successful first. When agents are successful, everything else falls into place.  We are very excited to be launching this position and very confident that it will be a success.  That’s why we started with four talented people right from day one.  We expect to see an increase in sales very quickly now that these agents will have a dedicated person guiding them along the way,” stated Anthony Lamacchia Broker/Owner.

All four of these guides have sold many homes, sat across from buyers and sellers, have been rejected, have hit slumps, and then have all gotten out of that and found consistent success and have surpassed goals.  These people are all REALTORS and have a passion for helping people reach their goals, are invested in sharing their industry knowledge and due to their proven records, are the perfect candidates for this position.

Keri Sweetland has been with Lamacchia Realty for over a year and has over 20 years’ experience in the real estate business.  She’s an expert in Lamacchia Realty technology and systems and is even better at working with agents to reach their goals.

Krystal Holt Headshot NEW

Krystal Holt has grown her business substantially since joining Lamacchia Realty by taking advantage of the systems, training, and marketing that the company provides.  Her knowledge of how to leverage the company’s agent services will make her a key playing in helping agents do the same.

Mac's headshot_Aug 18

MacKenzie Mell, whose attitude and energy are infectious, has been in the industry for over a decade.  She joined Lamacchia Realty in 2017 and significantly increased her business by taking advantage of the Lamacchia Realty systems and marketing, but even more, has an innate knowledge of relationship-building techniques.

Michelle Wesson NEW Headshot

Michelle Wesson was the first agent in the Worcester office, having increased her business by 140% in her first year at Lamacchia Realty due to her extensive knowledge of how to leverage the company’s offerings.  She is a three-time member of the President’s Club and was the number one agent in total sales and highest sales volume for the Worcester office in 2018.

These success guides will be a part of Jackie Louh’s Business Development Team, but the Vice President of Sales Dave Karoly is very involved in training and guiding the Success Guides.

“I am so excited for this new position of Success Guides. This is something that is going to significantly impact agents and their business in a very positive way. We had talked about doing something like this for some time and now we have identified the right people for the position. The four guides we have chosen are people who are experienced, incredibly knowledgeable and genuinely enjoy helping agents achieve their goals. Our agents are going to benefit from this tremendously. This will definitely be a huge success and I’m really looking forward to seeing the results!” – Jackie Louh, VP of Business Development

Lamacchia Realty is a destination real estate brokerage for both veteran real estate agents as well as brand new agents looking for a supportive and innovative approach to business building in an unparalleled community culture not found anywhere else. Company staff have also noted that the workplace culture is unlike any other.  Staff members uphold the company’s team-oriented approach to client service and company growth by supporting agents with transactional assistancemarketing services, and various other services instituted to improve agent productivity and time management.

Lamacchia provides every agent with top-notch products, tools, services, technology, marketing power, and top-level training, allowing agents to focus on growing their businesses. The average rate of growth that agents experience in the first 12 months of joining the company compared to the prior 12 months at their  prior company is 318%. To learn more about what Lamacchia Realty has to over its agents, click here.